Why a Facelift at 74?

I know someone who just had a face lift in their mid seventies.  I question why?  I could see someone in their 40's or 50's trying to fight the ravages of time.  I think that is when most women consider it...when they are much younger.  I know that in the case of movie stars and celebrities it is different.  They do it at much older ages because they are still in the public eye.  But the average normal citizen at 70 plus?  Is there really a point? At 70 plus, time has already happened.  I guess it is pure vanity.  I do not understand it.  But, I guess to each his own.

You can chase a butterfly all over the field and never catch it. But if you sit quietly in the grass it will come and sit on your shoulder. ~~Unknown~~